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About Win at Persuasion

Shane Read is the founder of Win at Persuasion. He is a Yale graduate, best-selling author, and a nationally recognized expert who helps leaders, executives, managers, salespeople, lawyers, and professionals improve their ability to persuade, motivate and influence. Through speaking, training, coaching, and consulting, Shane can show you or your organization how to increase your success by adapting to any situation the winning strategies great trial lawyers use to persuade judges and juries.

If you are an attorney and want to elevate your deposition, trial, or oral advocacy skills, Shane can bring the experience from being lead counsel on over 100 trials and the knowledge from his award-winning textbooks to the challenge you are facing. He has taught thousands of lawyers throughout the USA and Europe and can help you improve your skills based on proven principles that will give you lasting results.